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IN CONVERSATION WITH DIMITAR KEHAYOV OF KHV CONCEPT
Written by Menswear Style in Interviews on the 13th December 2023
Experience the essence of KHV CONCEPT, where they meticulously craft exceptional high-end products in London and bring them to life through expert handcraftsmanship in Italy. Their distinctive style embraces minimalism, showcasing a palette of pastel, earthy, and neutral tones alongside classic, timeless shapes. What truly distinguishes this brand is their innovative design approach. They draw inspiration from formalwear and eveningwear, seamlessly fusing it with elements of modern sneaker culture. This harmonious blend of classic sophistication and contemporary flair results in footwear that not only exudes elegance but also provides an exceptional sensory experience.
At KHV CONCEPT, you're not just acquiring shoes; you're elevating your style with the epitome of luxury and unwavering quality. Each pair represents an investment in a timeless wardrobe, a testament to their commitment to enduring style and craftsmanship. The brand leads the way in steering clear of the fast fashion phenomenon. In today's consumer-driven society, the pursuit of the latest trends often overshadows the pursuit of genuine excellence in our purchases. The fast fashion narrative has led us to believe that we can access everything at lower prices, resulting in an abundance of generic, low-quality items that frequently go unused. In pursuit of the perfect sneaker that blends today’s culture but with elegance and sophistication.
Dimitar Kehayov founded KHV Concept, a luxury footwear brand that would embody his vision of true craftsmanship and quality. The brand's name, KHV, is a reflection of his initials (of his surname) and the concept he wanted to bring to life. With KHV Concept, Dimitar aimed to create footwear that went beyond the ordinary, a fusion of design, craftsmanship, and luxury. His vision was well-defined: crafting smart sneakers with a novel silhouette, drawing inspiration from evening formalwear and footwear.
“I founded the brand earlier this year after working within the fashion industry as a buyer and merchandiser for many years. This was a great experience to learn more about the industry because starting my own brand has been a goal of mine for a very long time. I studied business, fashion buying and merchandising so I could learn everything about launching my brand. The idea came after I was struggling to find a classic minimal sneaker with specific details such as a more solid construction for keeping shape.”
This is a shortened transcribed edit of episode 208 of the MenswearStyle Podcast with Dimitar Kehayov, Founder of handmade high-end footwear brand khvconcept.com. You can listen to the full version on Apple Podcasts, Spotify, or your favourite podcast player.
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