Written by Menswear Style in Interviews on the 27th October 2022

Co-founders Oliver and Rose have been chasing the sun together since they met in 2010. With family ties to the Bahamas, the couple have spent the last decade loving island life and creating their ultimate summer lifestyle brand. They both share a love of travelling and sunshine and elephants. The fact that elephants could be extinct in our lifetime motivated the British couple to dedicate their brand to helping through a combination of fashion and philanthropy - 'Trunks for Trunks'. Since day one, LOVE BRAND & Co. has donated a percentage of revenue to charities helping wild elephants and endangered species. The brand's loving ethos is symbolised by their logo of two elephants forming a heart. The brand's first line of men's and boys swimming trunks showcased at Selfridges in London in 2011. For over a decade since, they have continued to redefine men's beachwear with greater purpose. Fast-forward to today and the co-founders are married with 2 children and living the beach life they love in the Bahamas.

In a recent episode of the MenswearStyle Podcast we interviewed Oliver Tomalin, Co-Founder of Love Brand & Co. about the founding story of the 10 year old British beachwear brand which is inspired by island life. Peter Brooker and Oliver talked about why he was attracted to a summer brand, his mission to save wild elephants, the design process, sustainability, future store openings, seasonality, and forthcoming collaborations with Abercrombie & Kent and Globetrotter.

“I've always been a big believer of just embracing whatever life throws at you. I decided to not pursue architecture as a career, which is what I studied at university. I decided to not pursue architecture and follow my dreams. I set my mind on starting a summer brand and I really wanted to manufacture my own my own product line. I thought swimwear was a very exciting space, and I felt like it was time for a new brand that could freshen up and disrupt the men's luxury swimwear market.”

This is a shortened transcribed edit of episode 168 of the MenswearStyle Podcast with Oliver Tomalin, Co-Founder of timeless men's beachwear brand lovebrand.com. You can listen to the full version on Apple Podcasts, Spotify, or your favourite podcast player.

We sit down and interview Oliver Tomalin from Love Brand & Co about timeless men's beachwear and helping wild elephants.