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DISCOVER JULY 2021’S COOLEST STUFF

THE MOST STYLISH PRODUCTS AND RELEASES THIS MONTH

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Discover July 2021’s Coolest Stuff


It’s sizzling hot outside and the Olympic Games is underway. Life is good chaps! The guys didn’t bring football home in the Euros but maybe, just maybe, our ladies can bring it home after getting their campaign off to a good start with a 2-0 win against Chile today. This month has been very good for new product drops too. So, grab yourself a hard seltzer and take a break to read up on some of the best products I’ve spotted this month.


FILA x Oliver Spencer 

Oliver Spencer and FILA have collaborated on a sustainably produced collection inspired by FILA’s rich sportswear heritage, taking its inspiration from Wes Anderson’s 2001 classic, The Royal Tenenbaums. The versatile collection consists of FILA classics seen in the Hayward Jersey Jacket, Benedict Polo, and matching Ari Jersey Shorts. Harking back to the timeless style of iconic FILA tennis players from the 1980s, the collection brings an updated twist on heritage styles. Oliver uses the influence of Dapper Dan to FILA’s iconic sportswear style with his own contemporary take on lifestyle; giving the collection a fluid easy-to-wear feeling. 

oliverspencer.co.uk 


Colmar SS21 Absolute Everyday 

For spring/summer 2021 Colmar Originals once again takes its iconic pieces as a starting point, developing a collection that is very coherent with its DNA: absolutely technical, absolutely dynamic and functional, and absolutely summery and contemporary. Pieces to wear every day and on different occasions and in different climates for a summer to be lived to the full. Each jacket stands out for its clean and simple lines; the fabrics used and the attention to details are distinguishing features that give a clearly defined identity to each piece: functionality and comfort represent the real Colmar experience. Iridescent graphics and blurred prints complete the mood of the collection with exactly the right summer touch. 

colmar.it


Colmar
Colmar


L’Estrange Swim Shorts 

Whether you're planning a trip to an exotic tropical destination or escaping to a seaside retreat for the weekend, you'll need to be adequately kitted out with all the essentials for your summer holiday. L’Estrange has mastered the art of the everyday staple and now, the London-based label has extended its expertise to swimwear. Its new Anywear Swim Shorts are designed for seamless transition between the beach and the city – with a tailored cut and inside netting for ultimate comfort and support. They also happen to be made from recycled marine plastics, in keeping with the brand's commitment to sustainable design. 

lestrangelondon.com


L’Estrange
L’Estrange


Toms The Rover 

Part slip on, part sneaker, the Rover features a durable, dual-density outsole made from rubber and EVA, with high rebound in the forefront and high-density cushioning at the heel. A ribbed knit collar delivers a snug, secure fit and added foot coverage, while OrthoLite ECO X-40 Hybrid insoles bring non-stop comfort to each and every step. For extra ease, Toms added pull tabs and even outfitted select styles with water-resistant suede uppers, because shoes on a mission really ought to be unstoppable. 

toms.com


Toms
Toms


Rolls-Royce Escapism Luggage 

Rolls-Royce Motor Cars has added Black Badge editions to its Escapism Luggage Collection. The new luggage is designed to complement the darker, edgier personas of the marque's Black Badge motor cars, which cater to patrons with a bold, confident, and uncompromising attitude to life. The new range complements and extends the marque's Escapism Luggage Collection launched in 2020, for those clients who favour a more informal, relaxed appearance. Each piece has been designed from the ground up, reflecting the particular tastes, requirements and personalities of Rolls-Royce’s bold alter ego. 

rolls-roycemotorcars.com 


Rolls-Royce
Rolls-Royce


Spinnaker Croft Watches

Spinnaker Watches have launched the Croft Mid-Size. A bold timepiece drawn from the classic dive watch silhouette, doused in modernity. Named after Robert Croft - the renowned free-diver who became the first person to free-dive beyond 200 feet - the watch takes on a new form, measuring 40mm. Excellently finished and robustly designed, it's a commanding timepiece with everlasting appeal. Powered by a reliable NH35 Japanese Automatic movement, the dial delivers pristine timekeeping whilst a choice of solid stainless steel bracelet or genuine leather strap hugs the wrist securely with sophistication. 

spinnaker-watches.co.uk


Spinnaker
Spinnaker


Hit & Run 

Providing a zero-waste platform for today’s change-makers and angry young things; Hit & Run puts society under the microscope. The website promotes self expression and cultural awareness, tapping into issues like LGBTQ+ rights, gender and race issues, female sexual exploitation, consumerism and popular culture. Everything is zero waste, sustainably produced with a transparent supply chain, all collections are exclusive, including ranges from designers and artists such as Matthew Miller, Jake Chapman, Pam Hogg, Elizabeth Ilsley, Kyle De’Volle, as well as an exciting partnership with the RCA. 

hitandrun.ltd


Hit & Run
Hit & Run


LifeJacket UPF 50+ Rash Vest 

LifeJacket Skin Protection has released a UPF 50+ rash vest for adults, to extend the brand's high-performing clothing range and skincare collection. It's designed to be worn on long days in and out of the water, whether that’s a day kayaking, SUPing or playing with the kids on the beach. Throw on at the start of the day, splash in and out of water, wear it to lunch, repeat in the afternoon and know your skin is protected all day long. It also features some handy cycle-jersey style pockets on the back to stash outdoor essentials. 

lifejacketskinprotection.com


LifeJacket
LifeJacket


Akt Deodorant Balm

Akt is designed with efficacy, strong environmental ethics, and premium fragrances at its forefront. All their formulations are made in the UK, hand poured, and packed into signature, vibrant, plastic-free packaging. The brand is proud to have developed plastic-free packaging that’s fit for modern living. The Deodorant Balm is packaged in aluminium tubes ideal for their durability, portability, and recyclability. Aluminium can forever be recycled without losing any quality. But plastic caps that usually accompany aluminium tubes, can’t. In response, they’ve created bespoke aluminium caps to prevent more plastic entering our ecosystem. 

aktlondon.com


Akt
Akt


Idris Elba 2hrSet DYSF collection 

Idris Elba’s 2HR SET clothing brand has dropped its third collection for summer 2021 in support of the fight against knife crime. DSYF aims to raise awareness by amplifying the message against knife crime and working towards a better future. A portion of all proceeds will go to multiple charities in support of anti-knife crime. The collection includes Hoodies and T-shirt’s embroidered with key messages within the campaign, including 'Love Yourself’, ‘DSYF’ and ‘All Equal Under The Sun’. Each message aims to encourage better choices, brighter futures and to respect one and other. 

2hrset.com


2hrSet
2hrSet

Craig Landale

Previously heading up digital marketing at a large British menswear group, Craig founded Menswear Style 10 years ago. He currently steers the ship and has a keen interest for sustainable brands, product innovation, fashion startups and British manufacturing.

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