Written by Menswear Style in News on the 19th February 2016

2016 is an exciting year for so many reasons – amongst other things, it’s a leap year (when women can ask men to marry them on 29th February), it’s the UEFA European Football Championships in France from 10 June to 10 July AND it’s the Olympics from Friday 5th to Sunday 21st August.

The excitement in our world is that The Ivy Market Grill has teamed up with shoe and men’s apparel designer Oliver Sweeney and leading Scotch whisky brand Chivas Regal to create the ultimate Groom’s Package for men celebrating their impending nuptials. Priced at £60 per person, the package includes a 2 hour personal shopping and advisory session at Oliver Sweeney for their groom’s experience and optional tattooing service; a gift bag containing an Oliver Sweeney double tan leather hip flask (RRP £89) for the groom OR a single tan leather hip flask (RRP £59) for the best man and ushers, and a Bottle of Chivas Regal 12 Year Old (for Dutch courage!); and a 2 course late lunch and Betty Careless cocktail (Chivas Regal 12 year old shaken with lavender infused agave sec, fresh ginger & lemon juice, finished with a smoke mist) at The Ivy Market Grill (from 3pm to 5pm, from the set menu).

The Groom’s Club Experience at Oliver Sweeney’s flagship store in Covent Garden is perfectly equipped to satisfy the sartorial sense of the suavest of grooms, best men and ushers, and their bespoke 'tattooing service' means that every tan leather item purchased can be personalised with one’s own initials. A 2 hour personal shopping and advisory session at Oliver Sweeney is a wonderful way for men to spend some quality time together, indulging in the very serious business of style. The packages are available from 2 up to 8 people.

The packages will be available to purchase from Saturday, 2 January 2016 by contacting Oliver Sweeney’s Covent Garden Store Manager, Julian Jones via [email protected] or 020 7240 4549. The Oliver Sweeney appointments are optional and the complimentary tattooing service may be made through Julian Jones.

The Groom's Package is a new offering from The Ivy Market Grill and Oliver Sweeney for 2016 in London.