Written by Menswear Style in Events on the 9th January 2014

It goes so fast doesn’t it? Here we find ourselves at the last day of yet another amazing and inspiring London Collections. The team were in full force working from the ‘Menswear Style Lounge’ at the Radisson Blu Edwardian, and spread across all the shows. The big one, and the one we were particularly excited about, was the mighty Burberry. So after an amazing lunch at the Restaurant in Bloomsbury, we headed over.

Burberry - the usual trench coats and Burberry check palette demurred to a palette of storm colours that spoke of an England in November. Prints played a key role from floral in minimal colours-ways... blue/grey, black/grey and Arts & Crafts/medieval foliate prints using oak crown motifs, sycamore leaves in greens and ochres. Horse blankets were thrown over shoulders with cavalry officer insouciance, horsey silk scarves were worn over shoulders. The classic trench coat was barely in evidence, replaced by billowing dark grey cashmere coats and a big story for next fall, sheepskin coats and aviator style coats with sheepskin trims. The whole collection had a push pull sensuality, with soft textures that draw you in and dark brooding colours that threaten. Its a deeply sexy collection, mysterious, brooding, yet its darkness can be the darkness of the cave or the darkness of skies heralding angry storms. The tensions between military masculinity and almost feminine detail create layers of fascination that draw you deep into the layers and styling of this show.

St. James & Jermyn Street Breakfast - the Crown Estate are investing heavily into the St. James district which extends from Piccadilly to Hyde Park including some of the most elegant streets in London. We all know Savile Row, but Jermyn Street is now on the rise. Famed for its Shirt Makers there's more to Jermyn Street than this. You will find Floris, the classic English Perfumiers - their No. 89 is a men's favourite. When you've picked up your tailored suit you can head to John Lobb for Shoes, Budd for your shirts and dressing gowns, and if you're a dapper Dandy you need to visit Turnbull and Asser - particularly now they have a new creative director (Dean Gomilsek-Cole) who is fired up with new ideas. Top yourself off with a hat from Locke & Co., and get a clean shave with HR Harding’s - wonderful Marlborough shaving cream. After breakfast of champions at Fortnum’s we were sent off on treasure hunts with slips to pick up a little keepsake from the St.

The Apartment x NEXT Menswear - The Apartment, is an uber cool and creative hangout. The perfect place to socialise with fellow fashion-lovers. Situated around the apartment, were pieces from Next's Spring Menswear colletion. The collection was inspired by iconic cinema, and boasted a classic colour palette of stone and navy tones for a smart casual summer look. Guests were treated to food by Shake Shack and a goody bag courtesy of Next/Braun. 

Chester Barrie - we managed to grab a few words from Chester Barrie's creative director Chris Modoo, here's what he had to say: "We love how LC:M has grown, this one has a lot of swagger, and fun to it, a real buzz around London. Chester Barrie is a heritage brand, situated on Savile Row for 75 years - it's very accessible. A key piece from the collection is our grey dinner suit, I took a risk and it was worth it, it looks great in the light"

Kent & Curwen - a truly British collection, Kent and Curwen Autumn Winter 2014 modernized the traditional 'British Heritage' look with dashes of bright colours. The quintessential military look (khaki/lion head crested metal buttons) was updated with modern wool/silk tweeds. Accessories included a cool bright blue umbrella, with matching leather gloves, portfolio cases, and tie bars.

Agi & Sam - a Black and White take on the Masai Check, challenged the way we usually view a plaid-like design. The modern and uber cool, African inspired collection featured detachable and interchangeable pieces. Suitable for the modern man, it was suave, slick and featured functional and practical layering often seen within the work clothes of African tribes.

E Tautz – wonderful classic layered tailoring with standout outerwear, given a playful and modern twist with pops of colour. This collection was right up my street, with a particular favourite being the Teal Linton wool/rubber tweed and teal wool/nylon reversible overcoat with military worsted lace - #wishlist 

We'd like to thank the Radisson Blu Edwardian for providing us with a really cool workspace, all our writers who gave up their time to attend the shows and report on them, Sassoon for the backstage access, all the PR companies/brands who provided us with show/event invitations, and Sam at Murdock London for the sharp cut.

Our LC:M Day 3 Highlights included the hugely anticipated Burberry show, with reviews of all the other shows we attended in 2014.